June 14, 2024


The Joy of Technology

Transformational vision meets traditional industry: Sisters develop high-tech solutions for real estate and insurance


Two of the oldest international industries are arguably actual estate and insurance. Trailblazing these industries as a result of electronic transformation by way of the cloud was a stroke of relative genius.

“We created KSK City Labs because we preferred to modernize the actual estate industry and develop super transformative methods for two factors,” mentioned Krystine Kua (pictured, centre), co-founder and head of KSK Metropolis Labs and the director of approach at KSK Team. “One is to improve the good quality of life of the group and, secondly, to harness the technology and unused facts in the real estate industry and use that to make a lot more smart enterprise choices.”

Krystine Kua, together with her two sisters, Cindy Kua (pictured, left), co-founder and main govt officer of Sunday Insurance plan Co. Ltd., and Joanne Kua (pictured, proper), co-founder and CEO of KSK Team and co-founder of Sunday Coverage and KSK City Labs, are using the authentic estate and insurance policies sector by storm.

The sisters spoke with theCUBE analyst John Furrier, all through the new Gals in Tech: Global Women’s Working day event. They discussed digitizing conventional industries, doing work as a relatives, and advice for young business people.

Innovating the buyer journey throughout spots of company

Observing a require for transformation in the way real estate is priced, the Kua sisters produced an artificial intelligence-driven dynamic pricing engine. Alternatively of evaluating property centered on sizing and area, for instance, their product or service expands the selection of variables for just about every unit.

“We realized that with AI, you can use hundreds of variables. We realized that by accomplishing this we could unlock good price ranges for our customers,” Krystine Kua claimed.

Likewise, the plan to jump from a mainly deal with-to-deal with order point for insurance plan to an application interface is aimed at client personal savings and engagement.

“Everyone life on the application. Insurance companies also need to onboard their journey, as well as improved engagement. I want to definitely construct a relationship and have interaction you in different ways,” Cindy Kua claimed.

Talking about operating with each other as companions and siblings, the Kua sisters propose retaining professional and individual lives separate. But the small business pros of doing work throughout linked industries outweigh any interpersonal problems they may perhaps encounter.

“The 3 of us can band together and still inspire, share concepts throughout each individual other which is an prospect that a lot of men and women do not get, correct? The two oldest industries in the planet being able to cross-share concepts — occasionally inspirations and strategies do not appear from the similar business,” Joanne Kua explained.

With several organizations and products and solutions, the Kua sisters are superb illustrations of feminine enterprise leaders in engineering. Their advice, when relevant to women of all ages especially, is inspiring to all.

“If you have a enthusiasm and you identify there is a marketplace opportunity that you can actually do some thing about it, just pursue it. I believe, most importantly, if you ever want to be an entrepreneur and commence your individual business or your own startup, so long as you have the self-assurance, I assume you’re fantastic to go,” Cindy Kua concluded.

Observe the entire video job interview under, and be positive to examine out more of SiliconANGLE’s and theCUBE’s protection of the Gals in Tech: Worldwide Women’s Working day party.


Photograph: Krystine, Cindy and Joanne Kua

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