Impact Of Automating The Flow Of Digital Media On Organizations

Social Media in The Workplace - The Good, The Bad, The Ugly

Automation and digitalization are closely linked. A business that seeks to digitalize its workflow can allow automation to update job roles and transform entire business operations from end to end.

Companies increasingly require this because, while early technology advancements saved employees time in their daily work, the portion of rote administrative tasks needed to do the job often sabotages productivity. For example, according to an international study, repetitive tasks like data entry and file community take up priceless time, as much as 60 hours per month per worker. Automating these missions can give this valuable time back to workers.

Enterprises that execute end-to-end process automation can free their workers from the tedium of tending to these executive duties each day. This enables them to refocus their exceptional expertise and skills on exciting projects that the company considers strategically advantageous.

The study above discovered that employees believed automation would enable them:

  • focus more on their primary job function
  • expand departmental productivity
  • open up prospects to learn new skills

Digitalization can provide piling benefits, mainly when a business uses the time saved from a profitable workflow automation project to automate even more procedures and processes throughout the company. By doing so, companies can steadily create even more organizational capacity to innovate and develop.

To digitize your company successfully, you must use an agile automation method capable of adapting to environmental changes. Some companies have used robotic process automation (RPA) to adjust. 

For instance, a corporation may use RPA to create bots that can autonomously fill out forms or transmit information between siloed applications, streamlining rote assignments for their employees. These bots can win back precious time for personal employees, allowing them to concentrate on the more rewarding job.

Nevertheless, RPA has some limitations:

  • It can only take on individual duties.
  • It can’t automate an end-to-end approach across an enterprise.
  • It’s not lax enough to adapt when the user interface of a specific application changes.
  • It demands some ongoing administrative attention from IT, which may partially negate the purpose of automation in the first place.

Low-code workflow automation arrives in handy in these situations. Businesses can replicate a fixed series of steps and re-envision an entire business approach using a digital-first attitude.

Enterprises use low-code process automation to automate specific tasks, end-to-end processes across the enterprise, and even complex workflows. Because it’s available to technical and non-technical staff, low-code process automation designates users to collaborate on workflow automation resolutions that benefit their teams and the business.

As Forbes points out, low-code automation has enormous significance for companies that urgently require to digitalize at a moment when expert software engineers are in a short pool. Organizations that want to digitalize can use an all-in-one low-code platform to:

  • automate end-to-end business operations
  • increase operational profits
  • modernize main systems
  • enhance consumer engagement
  • drive administrative agility

Our inspiration for writing this article today is a platform that provides services of this sort. Greenfly is the world champion of digital media monetization. They empower sports and entertainment organizations to fuel fan engagement and increase revenue simultaneously. The Greenfly cloud-based software platform and mobile app automate the collection, organization, and distribution of short-form videos and photos to share original, authentic images and short videos with everyone that wants to share them on social media. 

Greenfly has been powering sports, media, and entertainment brands since 2014 and has been named one of the fastest-growing organizations in California by Inc. magazine. Headquartered in Santa Monica, California, Greenfly is a global organization that serves some of the world’s most notable sports, TV, and consumer brands.

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